Data Collection & Management
Data collection and management with Google Analytics provides a single, accurate view of the customer that can be customized to your needs and shared across the organization.
Google delivers integrated solutions that preserve data integrity, reduce friction, and seamlessly connect disparate data sources.
Data Analytics & Reporting
Reports can be segmented and filtered to reflect the needs of your business. Real-time views let you know which new content is popular, how much traffic today’s new promotion is driving to your site, and which tweets and blog posts draw the best results.
Make smarter marketing decisions. Google Analytics allows you to seamlessly activate your data to improve marketing campaigns and experiment with new channels and content